As time goes by, banks are always on the lookout for the next generation of customers in order to stay relevant and bring in new prospects. Although several articles point to Generation Z (Gen Z) as being the next big thing, another approach has designated Baby Boomers as the next audience that should be targeted by banks.

As the digital future unfolds at an accelerating rate, the finance industry is no exception. FinTech is slowly becoming a faceless industry that relies less and less on human interaction. On that note, the concept of ‘Banking for Humanity’ is increasingly blurry.

Today, people with no bank accounts are still to conduct digital transactions in most parts of the world, through QR-code enabled solutions and non-account-centric payment apps, and India is a prime example of that unique aspect of FinTech.